Creatively Increasing Sales: The Online Lay Away Plan - Eco-friendly retailer, Nau, launched a lay away plan as a means to expand their online sales. While this may not exemplify a sustainable practice, it is an innovative way to reach new markets and remain competitive.
Investing Green: a Guide for New Buyers - New to green investing or investing in general? This guide will help you make the right choices for your business, environment, and community while you're looking for a place to put all that new money.
Socially Responsible Investing - When is investing about more than money? Learn all about the benefits and drawbacks of Socially Responsible Investing in this article.
The Simple Stuff – Seven Sustainable Ways to Improve Your Small Business PR - A side benefit to taking on green initiatives is the positive attention those initiatives can attract. This is a fair practice, assuming the initiative is taken on with integrity. There are multiple ways to enhance the press you get and this article provides some suggestions.
Stimulus Package Incentives for Small Businesses - In order to help you better identify the benefits for your company offered in the Stimulus Package, we've prepared the following summary. Please feel free contact us with any questions!
Targeting Today’s Green Consumers - Interested in finding a new market for your product or service? Green consumers are a growing segment and very eager to support products that match their values. This article provides an overview, and introduces you to two companies doing this with excellence - Method Home, and Terracycle.
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Stimulus for Clean Renewable Energy - The recently passed stimulus package - The American Recovery and Reinvestment Act - provides some very significant opportunities for green entrepreneurs. This is a first in a series of articles to bring some organization to the package and to help entrepreneurs understand how it effects them.